ROOTS IN NATURE
Grasse is a very special town. By its geographic location, it is both urban hub and rural paradise. Nearby mountains surround our magnificent town, and we have as neighbors charming villages such as Cabris and Valbonne. It is no wonder we are so attached to nature and love animals. Thankfully, modern perfumery offers wonderful synthetic alternatives to animal products, which were previously used abundantly. Today, synthetics used in perfumery are safe, environmentally-conscious, and offer repeatable quality year after year.
We dream our fragrances armed with imagination, know-how, good taste, and a sheet of paper and a pen. While computers are widely used in the industry because they allow easy tracking of changes and cost, we prefer the traditional tactile approach used by our ancestors; since neither creativity or financial considerations limit us, we can maintain tradition and jot down ideas anywhere.
(Pictured here, a formula dated the late 1960s, penned by Master Perfumer Claude Chabert)