A fragrance house born in Grasse, French Riviera
06130 is the zip code of Grasse, picturesque town where our fathers and their ancestors shaped the fragrance industry. This picturesque Mediterranean town became the world capital of perfume during the 17th century, and remains today the center of fragrance creativity and production.
The founders and perfumers of Parfums Zéro Six Cent-Trente -known simply as 06130- originate from this Mediterranean gem of a town and were naturally predestined to contribute to this fascinating world.
Perfume: A matter of perception...
Perfume touches us in a very special way, and what makes it truly wonderful is the fact that one’s appreciation is so personal. The increasingly popular trend known as “Niche Brands” aims to depart from the norms of traditional perfumery, both by the fragrances' olfactory identity, and by the selective distribution chosen to reach lovers of fine fragrances. Many new fragrance entities are created to expand businesses previously unrelated to perfume.
We belong to an authentic niche segment, where scents are created by independent perfumers for the love of perfume, rather than for business development or brand diversification. We are a family of perfumers, and we have designed fine fragrances for world-renowned brands...
It was only natural that we launched Parfums Zero Six Cent-Trente as the catalyst to express ourselves without restraint. 06130 is the brand named after our hometown. Our superior fragrances and perfumed candles are available only at carefully selected retailers, and on our website.
Excerpt from CNN's "Top dollar for personal scents" - April 25, 2006
Grasse in France is the heart of the world's perfume industry. Here, perfumer Jacques Chabert, creator of Chanel's Cristalle and Guerlain's Samsara perfumes, takes on just one or two clients a year.
"Well, the meeting with the client is important because [of] the first impression [...] he gets from me and the first impression [...] I get from him [...]" he said.
"We [...] start to exchange our liking [...] of perfumes, and I [make clients] define in more detail what [they like] by showing [...] essential oils -- even some synthetic ones, depending on [...] reaction."
Chabert said occasionally the perfumer's first attempt at a formula is a winning one, but in most cases it is the beginning of a months-long process.
"I try to imagine how the combination of those different ingredients which [...] apart do not mean anything, but put together harmoniously could generate a perfume which [the client] is going to adore."
The price tag for bespoke perfumes starts at about $12,000, but at the other end of the scale, clients can expect to pay up to $70,00, depending on the rarity of the chosen oils and the materials used to create the bottle.